Paul and Katie McPherson are a husband-and-wife creative team based in the Four Corners. Together, they’ve built Freek Media from humble beginnings into a studio trusted by dentists, orthodontists, lifestyle brands, and outdoor destinations.
Paul started out over 25 years ago with a passion for web design, graphic design, photography, and storytelling. Over the years, he’s worked with hundreds of brands — from blue-collar trades to luxury dental practices — always with one goal in mind: helping brands connect with their audience in a real and authentic way.
Katie has been alongside him from the very start, balancing creativity with organization and vision. She brings heart and warmth to every project, making sure clients feel cared for while their brand’s story comes to life. Katie is a photographer, videographer, content creator and feed curator.
What began as small freelance projects has grown into a full-service media company. With over 20 years of combined experience in branding, content creation, and marketing, Paul and Katie continue to approach every project with the same drive they had on day one: to serve people, tell human stories, and create work that lasts.