We create bold, story-first photo + video content.

A smiling woman with long dark hair wearing a blue top, and a man wearing sunglasses, a yellow cap, and a black T-shirt with a graphic and text, at the beach.
Man wearing sunglasses, cap, and casual t-shirt, holding a camera stabilizer with a camera attached, standing outdoors with a blurred landscape in the background.
A woman wearing a large sun hat and smiling softly outdoors.

ABOUT US

Paul and Katie McPherson are a husband-and-wife creative team based in the Four Corners. Together, they’ve built Freek Media from humble beginnings into a studio trusted by dentists, orthodontists, lifestyle brands, and outdoor destinations.

Paul started out over 25 years ago with a passion for web design, graphic design, photography, and storytelling. Over the years, he’s worked with hundreds of brands — from blue-collar trades to luxury dental practices — always with one goal in mind: helping brands connect with their audience in a real and authentic way.

Katie has been alongside him from the very start, balancing creativity with organization and vision. She brings heart and warmth to every project, making sure clients feel cared for while their brand’s story comes to life. Katie is a photographer, videographer, content creator and feed curator.

What began as small freelance projects has grown into a full-service media company. With over 20 years of combined experience in branding, content creation, and marketing, Paul and Katie continue to approach every project with the same drive they had on day one: to serve people, tell human stories, and create work that lasts.

Meet the Team

  • Young man with curly hair smiling, wearing a dark quarter-zip jacket with 'Western Michigan' logo, standing outdoors with an urban cityscape in the background.

    Aidan Everson

    Video Production – Editor

  • Black and white portrait of a smiling man with short dark hair and a beard, wearing a dark button-up shirt.

    Matthew Coles

    Video Production – Editor

  • A young woman with long hair, one eye winking, smiling, wearing a dark top, in a black-and-white photo.

    Morgan Campbell

    Content Creator

We create bold, story-first photo + video content for brands that want to grow organically. No bull. No excessive agency fluff. No costly overhead. Just a team of creatives that get it done.

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Digital content tailored for all modern platforms.

Empty dark black screen with faint reflections

Story-First

Real storytelling meets strategy & purpose.

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Effective

Compelling, professional-grade visuals that convert.

A close-up of a dark-colored watch with a black dial and luminescent hands and markers.

LET’S BUILD SOMETHING THAT WORKS